For the second time, Otimo had the pleasure of being a partner of the report dedicated to e-commerce logistics, prepared by the think-tank the Polish Institute of Road Transport. This time, the authors of the report focus on the analysis of the current situation and forecasts for the near future in terms of, among others: KEP market, reverse logistics, ecology and optimization algorithms.

Three days. This is the average delivery time expected by consumers in Europe and the US. Moreover, 41% of respondents would like to have the opportunity to use the so-called Q-commerce (quick commerce), i.e. deliveries between 10 minutes and a few hours after purchase - not only for groceries, but also for all online purchases. 

In 2023, as many as 79% of people using the Internet declared that they buy online. E-commerce has an increasingly larger piece of the pie, which is related to the development of technology and changes in consumer habits. Customers value convenience and a holistic shopping experience. They expect increasingly faster and hassle-free deliveries, which poses huge challenges for sellers.

How to meet the growing market demands? Among others the authors of the report "E-commerce logistics. Where are we and where do we want to be?” sought answers to such questions,

What topics are covered in the report? Among others:

  • KEP market, trends, B2C, C2C, OOH
  • Reverse logistics – return cost analysis 
  • Optimization algorithms – an indispensable part of the e-commerce ecosystem
  • Polish e-commerce logistics: Close – Ecological – Fast – Cheap
  • Ecology in e-commerce – an overview of key issues
  • Case study:
    • Use of local return channels in the MODIVO Group
    • Re-commerce in Expondo

The premier of the report “E-commerce logistics. Where are we and where do we want to be?” took place on March 7, 2024, and was accompanied by an online debate in which industry experts and the authors of the report took part, discussing individual elements of e-commerce logistics: Anna Majowicz (the Polish Institute of Road Transport), Marta Cudziło (Łukasiewicz – Poznański Instytut Technologiczny), Mirek Gral (Last Mile Experts ), Jacek Powalka (Last Mile Experts ), Adam Sasim (MODIVO), Rafał Moryto (Happy Pack S.A.), Michał Wójcik (Alsendo). Otimo was represented at the debate by Krzysztof Chaładyn, who played a double role that day - being also a representative of another report partner: LODZistics - Logistics Business Network of Central Poland.. 

The debate was very substantive, engaging and enjoyed great interest from the audience. You can see it in its entirety below or read more about it in an extensive summary.

The report itself is available for free download HERE. We strongly encourage you to read it - it's worth it! And for all those still unconvinced, here's a sneak peek: